WYTHE SIX SHORTS
A Show of Six Shorts was a commission for the Wythe Hotel. The show consisted of six film shorts created by a collective group of film makers interested in deep emotional conflicts of identity during times of transition.
The typeface and treatment is inspired by the iconic neoclassic architecture of the Wythe as well as the famed Venetian Blind motif, which appears in Film Noir. I used this pattern and its movement in particular in order to mimic the graphic quality of transition while recalling the older films that dealt with similar themes of moody mysterious self-discovery (of which this screening was full of).
For this project since it was mostly advertised on social media I created two condensed teasers, one still and one motion. For the event night an 18x24 inch poster was displayed throughout as while as a prologue to the screening, a looping motion piece that played before the show at the bar.